{"version":"https:\/\/jsonfeed.org\/version\/1.1","user_comment":"This feed allows you to read the posts from this site in any feed reader that supports the JSON Feed format. To add this feed to your reader, copy the following URL -- https:\/\/www.spreadshop.com\/blog\/author\/johanna-zuber\/feed\/json\/ -- and add it your reader.","home_page_url":"https:\/\/www.spreadshop.com\/blog\/author\/johanna-zuber\/","feed_url":"https:\/\/www.spreadshop.com\/blog\/author\/johanna-zuber\/feed\/json\/","language":"en-US","title":"Johanna, Author at The Spreadshop Blog","description":"Spreadshop Blog","items":[{"id":"https:\/\/www.spreadshop.com\/blog\/?p=16122","url":"https:\/\/www.spreadshop.com\/blog\/2017\/09\/26\/set-products-apart-online\/","title":"How to Set Your Products Apart Online","content_html":"

Selling custom products will no doubt bring you joy, but what if your aim is to turn that passion into a business with a following and sustainable profits? Adding fresh designs to your Spreadshirt store is just the beginning.<\/span><\/p>\n

You’ll want to develop a distinct website that highlights your brand<\/a>, your story, and your designs in a fully-functioning eCommerce website. Because the more places you put your products\u2014especially places where you can control the message to your ideal buyer\u2014the more likely it is that you’ll sell enough to make a real<\/em> living.<\/p>\n

1. Begin with a clean design<\/h2>\n

Think about the websites you visit most often. Are they so jam-packed with text that it’s tough to click through to what you really want to see? No, of course not. A clean design<\/a> uses white space strategically to gently guide visitors to seek more, whether it’s advice via a blog, research in a FAQ, or a link to your Spreadshirt store.<\/p>\n

Say you’ve been designing kids\u2019 clothing, and you know from prior sales that parents of kids 6-13 are most likely to buy when doing school shopping. Designing your website to include an obvious and easy-to-get-to “back-to-school specials” tab should encourage clicks and sales.<\/p>\n

2. Write high-quality content<\/h2>\n

Your website needn’t be copy-heavy, but the copy you do<\/em> have should be top notch. Let’s return to the back-to-school example: that same tab may include a mix of links to your store while leading with a blog post about maximizing savings when shopping for the new school year. Engaging content<\/a> develops an audience of readers who, over time, could very well become customers.<\/p>\n

3. Use unique visuals<\/h2>\n

This won’t be hard for most of you, since so many who use Spreadshirt are artists and designers looking to share their ideas. Unique images are likely to be part of that effort. But how? What can you use to engage readers and get them trying and buying your products?<\/p>\n

Returning to the back-to-school example: posting your best illustrations for back-to-school products and then writing a blog post about your process \u2014 from concept to finished drawing and print \u2014 could help endear you to fellow artists and give your customers a better sense of who it is they’re buying from.<\/p>\n

4. Be yourself, always<\/h2>\n

Buyers actually want to know you. They want to know why you make what you make, what you’ll make next, what drives your creations, and what you care about. The greater the connection, the better the odds you’ll find customers who keep coming back for more. So, don’t hold back. Write like you speak, and use designs and images that reflect who you are and the personal aspirations you have for your business.<\/p>\n

Big brands stand out online because they’re distinctive. Help your business stand out with a clean, well-thought out website design that naturally leads visitors to your products. Mix in engaging content, unique images, and an unmistakably genuine look and feel to reel in customers \u2014 because the more they explore, the more profit you’re likely to make.<\/p>\n

Get started with your eCommerce website now<\/a><\/p>\n

MEET THE AUTHOR
\nAdam Tanguay is responsible for SEO, Content and Organic Growth at Weebly<\/a>, an intuitive and powerful website builder used by businesses and entrepreneurs around the world.<\/p>\n

The post How to Set Your Products Apart Online<\/a> appeared first on The Spreadshop Blog<\/a>.<\/p>\n","content_text":"Selling custom products will no doubt bring you joy, but what if your aim is to turn that passion into a business with a following and sustainable profits? Adding fresh designs to your Spreadshirt store is just the beginning.\nYou’ll want to develop a distinct website that highlights your brand, your story, and your designs in a fully-functioning eCommerce website. Because the more places you put your products\u2014especially places where you can control the message to your ideal buyer\u2014the more likely it is that you’ll sell enough to make a real living.\n1. Begin with a clean design\nThink about the websites you visit most often. Are they so jam-packed with text that it’s tough to click through to what you really want to see? No, of course not. A clean design uses white space strategically to gently guide visitors to seek more, whether it’s advice via a blog, research in a FAQ, or a link to your Spreadshirt store.\nSay you’ve been designing kids\u2019 clothing, and you know from prior sales that parents of kids 6-13 are most likely to buy when doing school shopping. Designing your website to include an obvious and easy-to-get-to “back-to-school specials” tab should encourage clicks and sales.\n2. Write high-quality content\nYour website needn’t be copy-heavy, but the copy you do have should be top notch. Let’s return to the back-to-school example: that same tab may include a mix of links to your store while leading with a blog post about maximizing savings when shopping for the new school year. Engaging content develops an audience of readers who, over time, could very well become customers.\n3. Use unique visuals\nThis won’t be hard for most of you, since so many who use Spreadshirt are artists and designers looking to share their ideas. Unique images are likely to be part of that effort. But how? What can you use to engage readers and get them trying and buying your products?\nReturning to the back-to-school example: posting your best illustrations for back-to-school products and then writing a blog post about your process \u2014 from concept to finished drawing and print \u2014 could help endear you to fellow artists and give your customers a better sense of who it is they’re buying from.\n4. Be yourself, always\nBuyers actually want to know you. They want to know why you make what you make, what you’ll make next, what drives your creations, and what you care about. The greater the connection, the better the odds you’ll find customers who keep coming back for more. So, don’t hold back. Write like you speak, and use designs and images that reflect who you are and the personal aspirations you have for your business.\nBig brands stand out online because they’re distinctive. Help your business stand out with a clean, well-thought out website design that naturally leads visitors to your products. Mix in engaging content, unique images, and an unmistakably genuine look and feel to reel in customers \u2014 because the more they explore, the more profit you’re likely to make.\nGet started with your eCommerce website now\nMEET THE AUTHOR\nAdam Tanguay is responsible for SEO, Content and Organic Growth at Weebly, an intuitive and powerful website builder used by businesses and entrepreneurs around the world.\nThe post How to Set Your Products Apart Online appeared first on The Spreadshop Blog.","date_published":"2017-09-26T08:29:10-04:00","date_modified":"2025-10-01T15:00:21-04:00","authors":[{"name":"Johanna","url":"https:\/\/www.spreadshop.com\/blog\/author\/johanna-zuber\/","avatar":"https:\/\/secure.gravatar.com\/avatar\/c55ff8868dedddeed40360145a3c1601?s=512&d=mm&r=g"}],"author":{"name":"Johanna","url":"https:\/\/www.spreadshop.com\/blog\/author\/johanna-zuber\/","avatar":"https:\/\/secure.gravatar.com\/avatar\/c55ff8868dedddeed40360145a3c1601?s=512&d=mm&r=g"},"image":"https:\/\/images.spreadshop.com\/images\/f_auto,q_auto\/v1504789883\/blog\/Teaser\/US\/SSP-508-Newsletter-Weebly_CW38_jxxvjx\/SSP-508-Newsletter-Weebly_CW38_jxxvjx.jpg?_i=AA","tags":["Cooperations","Shop Features"],"summary":"The more places you put your products, the more likely it is that you'll sell enough to make a real living. Here are four strategies to help you get started with your own eCommerce website. Read more<\/a>"},{"id":"https:\/\/www.spreadshop.com\/blog\/?p=16088","url":"https:\/\/www.spreadshop.com\/blog\/2017\/09\/05\/showroom-marketplace-designers\/","title":"The Showroom for Marketplace Designers","content_html":"

Who is the genius behind all the great designs on the Spreadshirt Marketplace? Right! The Spreadshirt community. And who makes up the Spreadshirt community, exactly? It\u2019s you! The Marketplace Designer!<\/p>\n

It\u2019s long past due that we give each of our designers a face – a clear profile that presents the entire range of your work to customers in a personalized Showroom that you can proudly show and share. All of that said, we present to you today: the Designer Showroom.<\/span><\/p>\n

Introducing the Designer Showroom<\/h2>\n

The Showroom is not a completely new invention, yet it does provide a great new opportunity for Marketplace Designers to present their work in an effective and flattering way. The Showroom has emerged from the ashes of what was once known as the \u201cArtist Profile Page\u201d- a page that was hardly noticed, let alone known about.<\/p>\n

You can reach your Designer Showroom at https:\/\/www.spreadshirt.\/com\/user\/XXXX (just add your username for XXXX). The Showroom should help create a more personal connection between you, your designs, and your customers.<\/p>\n

Customize Your Showroom<\/h3>\n

Your Designer Showroom is your gallery, your studio, your space to show the world your designs and what you\u2019re all about. Use the following features to make it everything you want it to be:<\/p>\n

    \n
  1. Easy in-line editing: <\/strong>if you\u2019re already logged into Spreadshirt, you can edit your Showroom page directly and in realtime, seeing the results of your edits immediately. You can reach your Showroom at https:\/\/www.spreadshirt.com\/user\/XXXX (just add your user name for XXXX). Alternatively, you can edit your Showroom from your user account. Click on the “Showroom” button to go directly to your Showroom page.<\/li>\n
  2. Add your own header image<\/strong>: you can upload your own header image with the dimensions 2400px x 600px for the personal painting and for the style of your design.<\/li>\n
  3. Add a profile picture<\/strong>: show your customers and fans the face behind your designs or add your own logo. Your profile image will be displayed in a circle and should be 130px x 130px.<\/li>\n
  4. Add a little personal information<\/strong>: tell your fans and customers a little bit about yourself. Let them know who you are, what\u2019s so special about your designs, and what visitors can expect in your Showroom.<\/li>\n
  5. Add your social media links<\/strong>: help your fans, followers and customers find you on popular social media platforms by adding your social media links to your header<\/li>\n
  6. Sharing feature<\/strong>: customers can easily share the link to your Showroom with their friends and followers, helping you gain more exposure and more customers<\/li>\n<\/ol>\n

    Customize Your Showroom<\/a><\/p>\n

    Even More to Look Forward To<\/h2>\n

    The Designer Showroom is part of a comprehensive strategy to help Marketplace Designers achieve greater visibility, a more personal profile, and better sales opportunities. In the coming weeks and months, we\u2019ll be making a big push to show some love for our Marketplace Designers. What\u2019s to come:<\/p>\n