{"id":17134,"date":"2018-03-01T11:28:12","date_gmt":"2018-03-01T15:28:12","guid":{"rendered":"https:\/\/www.spreadshop.com\/blog\/?p=17134"},"modified":"2025-01-16T20:44:52","modified_gmt":"2025-01-17T01:44:52","slug":"6-tips-get-audience-going","status":"publish","type":"post","link":"https:\/\/www.spreadshop.com\/blog\/2018\/03\/01\/6-tips-get-audience-going\/","title":{"rendered":"6 Tips to Get Your Audience Going"},"content":{"rendered":"<p>Want to excite your audience and create higher rates of interaction? Excitement is the magic ingredient that will help maintain a constant flow of interaction (it should also help your followers fall in love with you and your brand). Best of all, it will make social media rankings fall in love with you! Continue reading to learn the basics of community building.<\/p>\n<p><!--more--><\/p>\n<h2>1. Document Your Daily Life<\/h2>\n<p>If your brand\u2019s character is connected to you personally, then this should be the easiest step. Simply document your workplace and show things that you like. Share what inspires you, and don\u2019t forget to tell your audience why. Think about why your work is exciting, and find a way to express that sentiment. Encourage your followers to comment and engage with your posts, and ask for their opinions.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BcAgYu0BBO_\/\" data-instgrm-version=\"8\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:8px;\">\n<div style=\" background:#F8F8F8; line-height:0; margin-top:40px; padding:59.398148148148145% 0; text-align:center; width:100%;\">\n<div style=\" background:url(data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAABGdBTUEAALGPC\/xhBQAAAAFzUkdCAK7OHOkAAAAMUExURczMzPf399fX1+bm5mzY9AMAAADiSURBVDjLvZXbEsMgCES5\/P8\/t9FuRVCRmU73JWlzosgSIIZURCjo\/ad+EQJJB4Hv8BFt+IDpQoCx1wjOSBFhh2XssxEIYn3ulI\/6MNReE07UIWJEv8UEOWDS88LY97kqyTliJKKtuYBbruAyVh5wOHiXmpi5we58Ek028czwyuQdLKPG1Bkb4NnM+VeAnfHqn1k4+GPT6uGQcvu2h2OVuIf\/gWUFyy8OWEpdyZSa3aVCqpVoVvzZZ2VTnn2wU8qzVjDDetO90GSy9mVLqtgYSy231MxrY6I2gGqjrTY0L8fxCxfCBbhWrsYYAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;\"><\/div>\n<\/div>\n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BcAgYu0BBO_\/\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\">Rupi &amp; tea?? _________________ Wer knipst hier eigentlich um 14 Uhr immer schon das Licht aus? ??\u200d\u2640\ufe0f Ich versuche morgens immer so fr\u00fch wie m\u00f6glich aus den Federn zu h\u00fcpfen, damit am Tag wenigstens ein bisschen was dran ist. Aber irgendwie werden sie dadurch auch nicht l\u00e4nger.  Das Gute ist aber, dass ich auch abends gern an meinem Maltisch sitze und an Auftr\u00e4gen arbeite. K\u00f6nnt ihr abends noch kreativ sein? Und was macht ihr Lieben denn eigentlich beruflich? #neugierigkeitsrunde ? \u2022 \u2022 \u2022 \u2022 \u2022 \u2022 #folksouls #teaandseasons #teatime #bohemian #rupikaur #poesie #diewocheaufinstagram #bookstagram #freepeople #comeinandfindart #vintage #folkmagazine #hygge #heitermoments #seeksimplicity #dailyquotes #verilymoment #culturetripbooks<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/press_liz\/\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\"> E l i s a<\/a> (@press_liz) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2017-11-27T17:58:17+00:00\">Nov 27, 2017 at 9:58am PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async defer src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>If your brand\u2019s character is not suitable for this approach, you might have to be a bit more mindful about your content. Still, the same lesson remains: share things that excite and inspire you.<\/p>\n<h2>2. Show Work in Progress<\/h2>\n<p>Document your design process. Share glimpses of your next graphic project. When it comes to engaging content, GIFs and videos are always better than static images. If you do your own photo shoots, you can create a feeling of exclusivity for your followers by showing some \u201cBehind-the-Scenes\u201d content.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BdobsaiDOKw\/\" data-instgrm-version=\"12\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BdobsaiDOKw\/\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> \n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><\/g><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><\/g><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<\/a> \n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BdobsaiDOKw\/\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\">Who thought it was a good idea to give a machine gun to a pregnant lady? &#8230; oh yeah, I guess I did.<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/djcoffman\/\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\"> D.J. Coffman<\/a> (@djcoffman) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2018-01-07T02:38:17+00:00\">Jan 6, 2018 at 6:38pm PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<h2>3. Competition<\/h2>\n<p>If you can afford it, start a competition. Give away shirts or build fan packages. However, make sure you\u2019re sticking to the respective social media competition guidelines.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/Bd0R2EcDul3\/\" data-instgrm-version=\"8\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:8px;\">\n<div style=\" background:#F8F8F8; line-height:0; margin-top:40px; padding:62.5% 0; text-align:center; width:100%;\">\n<div style=\" background:url(data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAABGdBTUEAALGPC\/xhBQAAAAFzUkdCAK7OHOkAAAAMUExURczMzPf399fX1+bm5mzY9AMAAADiSURBVDjLvZXbEsMgCES5\/P8\/t9FuRVCRmU73JWlzosgSIIZURCjo\/ad+EQJJB4Hv8BFt+IDpQoCx1wjOSBFhh2XssxEIYn3ulI\/6MNReE07UIWJEv8UEOWDS88LY97kqyTliJKKtuYBbruAyVh5wOHiXmpi5we58Ek028czwyuQdLKPG1Bkb4NnM+VeAnfHqn1k4+GPT6uGQcvu2h2OVuIf\/gWUFyy8OWEpdyZSa3aVCqpVoVvzZZ2VTnn2wU8qzVjDDetO90GSy9mVLqtgYSy231MxrY6I2gGqjrTY0L8fxCxfCBbhWrsYYAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;\"><\/div>\n<\/div>\n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/Bd0R2EcDul3\/\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\">We are so excited that &#34;Eat Your Feelings&#34;, the new book from Food Mood Girl Lindsey Smith is now available! This book is NOT what it sounds like. We love the many incredible ways to kick your cravings with ingredients that boost your mood. To celebrate, we\u2019ve teamed up with her for a giveaway. To enter, make sure you\u2019re following @bobsredmill and Lindsey Smith @lindseysmithhhc. Like this image and tag a friend that you think would also love this book! We will select a winner at random from all who enter by 11:59 pm Pacific Time on 1\/14\/18. We will announce the winner on 1\/15  and send that person AND THEIR FRIEND a copy of &#34;Eat Your Feelings&#34; and a set of Bob&#39;s Red Mill ingredients featured in the book.  Winner must be US or Canadian resident 18 and over. No purchase necessary to win.  #contest #giveaway #food #foodstagram #instafood #instagood #health #healthyliving<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/bobsredmill\/\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\"> Bob&#39;s Red Mill<\/a> (@bobsredmill) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2018-01-11T17:03:07+00:00\">Jan 11, 2018 at 9:03am PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async defer src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<h2>4. Collaborate<\/h2>\n<p>Look out for a separate community that shares the same audience as your brand. Get in touch with the individuals and ask if they\u2019d be interested in collaborating. This shouldn\u2019t require much effort, but they can lead to great results for both parties. Be prepared before making your move, and have something of value up your sleeve that will appeal to others. For example, offer some products from your shop.<\/p>\n<p>There are many ways you can collaborate, from simply sharing each other\u2018s content on Facebook, creating guest posts, recording a podcast or making a YouTube video together.<\/p>\n<h2>5. Instagram Takeover<strong><br \/>\n<\/strong><\/h2>\n<p>Instagram takeovers are a very popular way of expanding your exposure. It\u2019s a strategy that\u2019s worth mentioning, even if it may not be suitable at the early stages of your community building. Takeovers work best when you already have somewhat of an established audience\u2026 that\u2019s the Instagram currency, after all.<\/p>\n<p>The general idea is to let someone take over your Instagram for a day or a week, and both of you benefit from the crossover audiences. You can let someone take over your channel or be the guest on someone else\u2019s.<\/p>\n<h2>6. Finding an Influencer<\/h2>\n<p>It\u2019s important to have a \u201cquality over quantity\u201d mindset when looking for influencers to collaborate with. Don\u2019t just look for a high follower count; instead, look for motivated individuals who are confident in your product and believe in your brand.<\/p>\n<p>Start by browsing your current followers. You probably have some influencers with similar interests who also like your brand. Take your time and go through their content. Observing their images and videos can help determine who\u2019d be suitable to team up with. Engage these influencers and start building a trustworthy relationship. Don\u2019t get discouraged if an influencer doesn\u2019t want to work with you. As long as you\u2019re driven and confident in your brand, your fan-base can only get bigger!<\/p>\n<h2>5 Most Important Tips<\/h2>\n<ul>\n<li><strong>Don\u2019t stop<\/strong> \u2013 Even after a successful campaign, you always need to attract new fans.<\/li>\n<li><strong>Don\u2019t fake<\/strong> \u2013 Do not invest time in trying to create an artificial image of your brand.<\/li>\n<li><strong>Be agile<\/strong> \u2013 Avoid steady advertising. A good mix of entertainment, inspiration and a bit of promotion will work.<\/li>\n<li><strong>Learn and adopt<\/strong> \u2013 Keep an eye on the competition. What works for them will probably work for you.<\/li>\n<li><strong>Feedback loops<\/strong> \u2013 How do non-related individuals feel about your brand? Feedback will help detect flaws with your brand recognition, and this may open doors you haven\u2019t seen before.<\/li>\n<\/ul>\n<p><em>Have you found any other strategies that work well? Have you had success with any of the tips mentioned above? Give us a shout in the comments.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this article, we will explain how to excite your audience and create higher rates of interaction. Keep on reading to learn the basics of community building.  <a href=\"https:\/\/www.spreadshop.com\/blog\/2018\/03\/01\/6-tips-get-audience-going\/\">Read more<\/a><\/p>\n","protected":false},"author":674,"featured_media":17135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"publish_to_discourse":"0","publish_post_category":"","wpdc_auto_publish_overridden":"","wpdc_topic_tags":"","wpdc_pin_topic":"","wpdc_pin_until":"","discourse_post_id":"","discourse_permalink":"","wpdc_publishing_response":"","wpdc_publishing_error":"","_cloudinary_featured_overwrite":false},"categories":[18604,45872,18625],"tags":[45881,18620],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v19.7.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Tips to Get Your Audience Going - The Spreadshop Blog<\/title>\n<meta name=\"description\" content=\"Want to excite your audience and create higher rates of interaction? Read our blog to learn how to build your own community.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.spreadshop.com\/blog\/2018\/03\/01\/6-tips-get-audience-going\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 Tips to Get Your Audience Going\" \/>\n<meta property=\"og:description\" content=\"Want to excite your audience and create higher rates of interaction? 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