{"id":17976,"date":"2018-09-13T00:00:35","date_gmt":"2018-09-13T04:00:35","guid":{"rendered":"https:\/\/www.spreadshop.com\/blog\/?p=17976"},"modified":"2025-09-23T09:46:13","modified_gmt":"2025-09-23T13:46:13","slug":"the-ultimate-five-day-promotional-plan","status":"publish","type":"post","link":"https:\/\/www.spreadshop.com\/blog\/2018\/09\/13\/the-ultimate-five-day-promotional-plan\/","title":{"rendered":"The Ultimate Five-Day Promotional Plan"},"content":{"rendered":"<p>To run a successful promotion, you need to stay organized. It also helps to understand all the nuances that accompany these promos. We\u2019re here to help. We want to give you the ideas, inspirations, and tools you need to run an optimal five-day promotional campaign. Below, we explored the specific information you\u2019ll need to prepare. We also provided a helpful checklist, which will prove to be invaluable throughout the process.<\/p>\n<p><!--more--><\/p>\n<h2>Why Should You Run a Promo Campaign?<\/h2>\n<p>Running a promotional campaign will require plenty of work, but it will ultimately prove to be worthwhile. They\u2019re proven to be incredibly effective, and they\u2019ll provide you with a great opportunity to boost your sales. Now more than ever, customers tend to search around for discounts and promotions. If you\u2019re offering some kind of deal, it\u2019s more likely they\u2019ll make a purchase. Promotions will also help to boost traffic and guide new customers to your Shop.<\/p>\n<div class='wp-caption aligncenter sprd-caption'>\n<div class='wp-caption-inner'><picture><source srcset=\"https:\/\/images.spreadshop.com\/image\/upload\/f_auto,q_70,t_postImgM_s\/v1622823614\/blog\/Promo_Canva_3_ylce2w.png\" media=\"(max-width: 639px)\"\/><img src='https:\/\/images.spreadshop.com\/image\/upload\/f_auto,q_70,t_postImgM_d\/v1622823614\/blog\/Promo_Canva_3_ylce2w.png' alt=''\/><\/picture><span class='wp-caption-text'>Example Promo Content for Social Media, made with Canva.<\/span><\/div>\n<\/div>\n<h2>Types of Promos<\/h2>\n<p>Outside of regular activities, Spreadshirt tends to run two Shop promotions per month. This means you\u2019ll have 24 additional opportunities to entice customers and increase sales. These promotions range from two-day flash sales to week-long promotions, with the average length being five days.<\/p>\n<p>We generally run three types of promotions:<\/p>\n<ul>\n<li>Promotions on entire product range<\/li>\n<li>Product promotions<\/li>\n<li>Free Shipping<\/li>\n<\/ul>\n<div class='wp-caption aligncenter sprd-caption'>\n<div class='wp-caption-inner'><picture><source srcset=\"https:\/\/images.spreadshop.com\/image\/upload\/f_auto,q_70,t_postImgL_s\/v1622900370\/blog\/Promo_Canva_2_esbl7q.png\" media=\"(max-width: 639px)\"\/><source srcset=\"https:\/\/images.spreadshop.com\/image\/upload\/f_auto,q_70,t_postImgL_m\/v1622900370\/blog\/Promo_Canva_2_esbl7q.png\" media=\"(max-width: 767px)\"\/><img src='https:\/\/images.spreadshop.com\/image\/upload\/f_auto,q_70,t_postImgL_d\/v1622900370\/blog\/Promo_Canva_2_esbl7q.png' alt=''\/><\/picture><span class='wp-caption-text'>Example Promo Content for Social Media, made with Canva.<\/span><\/div>\n<\/div>\n<h2>How to Run a Promotion<\/h2>\n<p>The first step of running a successful promotion is staying organized. You can stay up to date on all the upcoming deals via your partner area or SpreadStats application.<\/p>\n<p>Next, you\u2019ll want to begin planning your strategy. Your game plan will be based on the length of the promotion, as you wouldn\u2019t have the same plan for a two-day sale as you would for a five-day sale. You\u2019ll also want to determine<\/p>\n<ul>\n<li><strong>Goals<\/strong>: what are you hoping to get out of the promo? Increased sales? More orders? New customers? Rely on the <a href=\"https:\/\/www.yourcoach.be\/en\/coaching-tools\/smart-goal-setting.php\">SMART principle<\/a> to set your goals.<\/li>\n<li><strong>Theme\/Narrative:<\/strong> entice customers by revolving your promotion around a certain theme. Perhaps there\u2019s a holiday coming up, or maybe you want to appeal to a certain type of buyer.<\/li>\n<li><strong>Channels<\/strong>: Where are you going to be advertising your promotion? Social media channels like Facebook, Twitter, Instagram, YouTube, and Snapchat tend to work best, and you\u2019ll want to prepare your posts ahead of time.<\/li>\n<\/ul>\n<div class='wp-caption aligncenter sprd-caption'>\n<div class='wp-caption-inner'><picture><source srcset=\"https:\/\/images.spreadshop.com\/image\/upload\/f_auto,q_70,t_postImgL_s\/v1622901992\/blog\/Promo_Canva_1_ird2ig.png\" media=\"(max-width: 639px)\"\/><source srcset=\"https:\/\/images.spreadshop.com\/image\/upload\/f_auto,q_70,t_postImgL_m\/v1622901992\/blog\/Promo_Canva_1_ird2ig.png\" media=\"(max-width: 767px)\"\/><img src='https:\/\/images.spreadshop.com\/image\/upload\/f_auto,q_70,t_postImgL_d\/v1622901992\/blog\/Promo_Canva_1_ird2ig.png' alt=''\/><\/picture><span class='wp-caption-text'>Example Promo Content for Social Media, made with Canva.<\/span><\/div>\n<\/div>\n<p>As a rule of thumb, we don\u2019t suggest announcing the promotion prior to the start date. It confuses the customers, and it tends to decrease the element of \u201curgency.\u201d<\/p>\n<p>Speaking of contests and posts, it can be difficult determining how often should you be touting your promotion. We generally stick to the following timeline:<\/p>\n<ul>\n<li><strong>Facebook &amp; Instagram: <\/strong>Once or twice per day<\/li>\n<li><strong>Twitter<\/strong>: Four or five times per day<\/li>\n<\/ul>\n<p>It\u2019s incredibly important that you DO. NOT. SPAM (we really want to drive home this point). Customers will tune you out, and you won\u2019t see the usual benefits that accompany a promotion.<\/p>\n<div class='wp-caption aligncenter sprd-caption'>\n<div class='wp-caption-inner'><picture><source srcset=\"https:\/\/images.spreadshop.com\/image\/upload\/f_auto,q_70,t_postImgM_s\/v1622902111\/blog\/Promo_Canva_4_x2sdyt.png\" media=\"(max-width: 639px)\"\/><img src='https:\/\/images.spreadshop.com\/image\/upload\/f_auto,q_70,t_postImgM_d\/v1622902111\/blog\/Promo_Canva_4_x2sdyt.png' alt=''\/><\/picture><span class='wp-caption-text'>Example Promo Content for Social Media, made with Canva.<\/span><\/div>\n<\/div>\n<p>Finally, if you need help coming up with promotional materials, you can rely on a number of useful websites:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.flickr.com\/photos\/spreadshirt\/\">Spreadshirt Flickr<\/a> (product &amp; model photos)<\/li>\n<li><a href=\"https:\/\/www.canva.com\/\">Canva<\/a> (social channel templates)<\/li>\n<li><a href=\"https:\/\/pixabay.com\/\">Pixabay<\/a> (royalty-free images)<\/li>\n<\/ul>\n<p style=\"text-align: center\"><em>What do you think of the five-day promotional plan? Have you had success with any specific strategies? Let us know in the comments below.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>To run a successful promotion, you need to stay organized. It also helps to understand all the nuances that accompany these promos. We\u2019re here to help. We want to give you the ideas, inspirations, and tools you need to run an optimal five-day promotional campaign. Below, we explored the specific information you\u2019ll need to prepare. We also provided a helpful checklist, which will prove to be invaluable throughout the process. <a href=\"https:\/\/www.spreadshop.com\/blog\/2018\/09\/13\/the-ultimate-five-day-promotional-plan\/\">Read more<\/a><\/p>\n","protected":false},"author":707,"featured_media":17977,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"publish_to_discourse":"0","publish_post_category":"","wpdc_auto_publish_overridden":"","wpdc_topic_tags":"","wpdc_pin_topic":"","wpdc_pin_until":"","discourse_post_id":"","discourse_permalink":"","wpdc_publishing_response":"","wpdc_publishing_error":"","_cloudinary_featured_overwrite":false},"categories":[45872,18625],"tags":[46055,2282],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.3 (Yoast SEO v19.7.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Ultimate Five-Day Promotional Plan - The Spreadshop Blog<\/title>\n<meta name=\"description\" content=\"We want to give you the ideas, inspirations, and tools you need to run an optimal five-day promotional merch campaign!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.spreadshop.com\/blog\/2018\/09\/13\/the-ultimate-five-day-promotional-plan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Ultimate Five-Day Promotional Plan\" \/>\n<meta property=\"og:description\" content=\"We want to give you the ideas, inspirations, and tools you need to run an optimal five-day promotional merch campaign!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.spreadshop.com\/blog\/2018\/09\/13\/the-ultimate-five-day-promotional-plan\/\" \/>\n<meta property=\"og:site_name\" content=\"The Spreadshop Blog\" \/>\n<meta property=\"article:published_time\" content=\"2018-09-13T04:00:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-23T13:46:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images.spreadshop.com\/images\/f_auto,q_auto\/v1536678539\/blog\/FAQ\/assets\/Templates\/Posters\/MDS-1405-BP-Promo-Timing_EN\/MDS-1405-BP-Promo-Timing_EN.png?_i=AA\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Sara\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sara\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.spreadshop.com\/blog\/2018\/09\/13\/the-ultimate-five-day-promotional-plan\/\",\"url\":\"https:\/\/www.spreadshop.com\/blog\/2018\/09\/13\/the-ultimate-five-day-promotional-plan\/\",\"name\":\"The Ultimate Five-Day Promotional Plan - 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