{"id":23153,"date":"2021-06-09T07:07:44","date_gmt":"2021-06-09T11:07:44","guid":{"rendered":"https:\/\/www.spreadshop.com\/blog\/?p=23153"},"modified":"2025-10-01T15:32:45","modified_gmt":"2025-10-01T19:32:45","slug":"legal-aspects-of-the-olympic-paralympic-games-and-european-football-championship-2021","status":"publish","type":"post","link":"https:\/\/www.spreadshop.com\/blog\/2021\/06\/09\/legal-aspects-of-the-olympic-paralympic-games-and-european-football-championship-2021\/","title":{"rendered":"Legal Aspects of the Olympics and More"},"content":{"rendered":"

Merch is a big seller for the upcoming Olympic and Paralympic Games and the 2021 European Football Championship. But beware of trademarked content\u2026<\/p>\n

The European Football Championship (mid-June \u2013 mid-July 2021) as well as the Tokyo Olympics (mid-July \u2013 early August 2021) and the Paralympic Games (also in Tokyo from late August \u2013 early September 2021) are just around the corner! Millions of fans are now shopping for sporty apparel and designs. It\u2019s a tempting opportunity to increase your Spreadshop earnings. But watch out! Numerous words, figures and logos are protected.<\/p>\n

As a print-on-demand platform, we’re interested in Shop Owners following all legal requirements. Listed below you\u2019ll find select trademarks and expressions related to the three major sporting events. In particular – but not limited to – the following words should be avoided in the design, the name, keywords and descriptions.<\/p>\n

Avoid these terms:<\/h2>\n\n\n\n
European Football Championship
\n<\/u><\/strong>UEFA EURO 2020\/2021
\nEURO 2020\/2021
\nHost city 2020\/2021
\nSKILLZY
\nUniforia\u2026and many more!<\/td>\n		Olympic and Paralympic Games
\n<\/u><\/strong>OlympiadOlympics
\nOlympicThese words alone or in combination with and in other languages are protected.In addition: <\/u>
\nTokyo 2020
\nParalympic
\nOlympic Torch Relay
\nOlympic Festival
\nOlympia…and similar phrases!<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Please note that the above list is only exemplary.<\/p>\n

Figurative marks to avoid:<\/h2>\n
\n
<\/picture><\/div>\n<\/div>\n

Please note that this list is only an example and that the official images should not be edited either.<\/p>\n

More hints<\/h2>\n

Not only the official UEFA and Olympic\/Paralympic logos, mascots and expressions are not allowed. But you should also be careful with partners, sponsors and other brands associated with the sporting events. This year, sponsors of the European Championship include Coca-Cola, Heineken, VW, TikTok, FedEx and booking.com. Sponsors of the 2021 Olympic and Paralympic Games include Intel Corporation, Procter and Gamble, Airbnb, Alibaba Group, Atos, Bridgestone, Dow, General Electric, Omega, Panasonic, Toyota and Visa.<\/p>\n

You can search registered trademarks at any time through the trademark offices. Do your search online, for example\u00a0at the European Union Intellectual Property Office<\/a>.<\/p>\n

Do you have any questions about this topic? Discuss with other Shop Owners in the comments below!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Merch is a big seller for the upcoming Olympic and Paralympic Games and the 2021 European Football Championship. But beware of trademarked content\u2026
\n Read more<\/a><\/p>\n","protected":false},"author":809,"featured_media":23189,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"publish_to_discourse":"0","publish_post_category":"21","wpdc_auto_publish_overridden":"1","wpdc_topic_tags":"","wpdc_pin_topic":"","wpdc_pin_until":"","discourse_post_id":"","discourse_permalink":"","wpdc_publishing_response":"","wpdc_publishing_error":"","_cloudinary_featured_overwrite":false},"categories":[193,45872,18625],"tags":[18621],"yoast_head":"\nLegal Aspects of the Olympics and More - The Spreadshop Blog<\/title>\n<meta name=\"description\" content=\"Merch is a big seller for the Olympic and Paralympic Games and the 2021 European Football Championship. 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