{"id":24262,"date":"2021-11-27T11:00:00","date_gmt":"2021-11-27T16:00:00","guid":{"rendered":"https:\/\/www.spreadshop.com\/blog\/?p=24262"},"modified":"2025-07-15T12:35:05","modified_gmt":"2025-07-15T16:35:05","slug":"youre-already-a-brand-you-just-dont-know-it-yet","status":"publish","type":"post","link":"https:\/\/www.spreadshop.com\/blog\/2021\/11\/27\/youre-already-a-brand-you-just-dont-know-it-yet\/","title":{"rendered":"You’re Already a Brand: Make Merch"},"content":{"rendered":"
\n
\"You\"<\/picture><\/div>\n<\/div>\n

You already have all the tools needed to build a brand, you just don\u2019t know it yet. Celebrities and corporations aren\u2019t the only ones capable of branding. Creators, artists and more are in a position to brand themselves.<\/span><\/p>\n

Spreadshop<\/a> is here to help bridge the gap between creator and consumer. Merch helps deepen that relationship and is essential in building a brand. But you may think: \u201cWhat can I make for my merch?\u201d <\/span>You have an online presence that\u2019s worth something, whether you have 100 or 100,000 followers. Discover what makes you unique and sets you apart from other creators. Your followers should be involved in the process.\u00a0<\/span><\/p>\n

Find your logo\/brand imagery, identify what you want to say that\u2019s going to make an impact. Building a brand isn\u2019t as daunting once you start to break it down. So, let\u2019s get into it!<\/span><\/p>\n

\n
\"Ask<\/picture><\/div>\n<\/div>\n

Ask Your Community<\/h2>\n

If you can\u2019t come up with ideas on your own, you\u2019ve got to go directly to the source. Your followers know you better than you know yourself. You may think the way you talk in videos or your interests aren\u2019t anything special. But your followers would beg to differ.<\/span><\/p>\n

Use phrases you repeat in your videos for merch inspiration. Have a graphic designer do a cartoon rendering of your likeness. Find a logo that easily encapsulates the values of your brand. <\/span>Your quirks are what set you apart; anyone with a Spreadshop<\/a> can attest to that. TikToker and Spreadshop Brand Ambassador <\/span>Clueless<\/strong> Bushcraft<\/strong><\/span><\/a> has carved out his own path. His infectious personality and niche content stand out from everything else on the platform.<\/span><\/p>\n

He took a phrase from his eating videos – \u201cthat\u2019s so good!\u201d – and ran with it. You\u2019ll read it in his voice after getting into his content. Clueless Bushcraft\u2019s merch<\/a> further strengthens the connection he has with his audience. He knows what they respond to based on views and engagement.<\/span><\/p>\n

\n
\"Collab<\/picture><\/div>\n<\/div>\n

Collab With Fellow Creators<\/h2>\n

If you don\u2019t have to do it alone, then why should you? Collaborating with fellow creators is a great way to grow your following. You can expose your channel to an entirely new audience. It\u2019s also a great opportunity for you to get some advice and insight.<\/span><\/p>\n

Creators have a unique workflow and lifestyle that only other creators will understand.\u00a0 If you\u2019re collaborating with a creator, it\u2019s likely that they have a similar niche. Ask them how they came up with a logo and brand signifiers that strengthened their internet presence. If they have a merch line, how did they decide on designs, colors and even products?<\/span><\/p>\n

They have their own opinions of what did and didn\u2019t work for them. You can keep that in mind when setting up your shop. But there\u2019s asking your community and there\u2019s<\/span> building a community<\/a><\/strong>. Merch can do that when it’s timed right.<\/span><\/p>\n

\n
\"Create<\/picture><\/div>\n<\/div>\n

Create Timely Designs<\/h2>\n

You want your merch to have a consistent vibe and feel true to who you are. But it doesn\u2019t hurt to mix it up every now and then. Adding timely designs into your show will refresh your brand when things start to get too comfortable. And the Holidays are the optimal time to make those changes.<\/span><\/p>\n

Put a festive spin on old designs or create limited edition originals. You also want to include products that speak to the season. We broke down the <\/span>best merch for the Holidays<\/a><\/strong> to help you out. Altering your merch line and being willing to embrace change proves you have total control of your brand. You\u2019re not afraid to offer your customers different just because you have a solid relationship with them.<\/span><\/p>\n

Everything still needs to feel authentic, though. It\u2019s not a popularity contest. You shouldn\u2019t do something unless it reflects your values and what you want to say with your brand.<\/span><\/p>\n

\n
\"What<\/picture><\/div>\n<\/div>\n

What Do You Want to Say?<\/h2>\n

Strategizing to build up your brand is all well and good, but what do YOU want to say with your merch? It\u2019s important to ask your followers and get feedback, of course. But at the end of the day, you\u2019re the one that has to feel good about the decisions you make.<\/span><\/p>\n

Think about what inspired you to start your channel or begin creating in the first place. That spark should fuel to make merch. Put together a mood board for inspiration to help clarify the best parts of you and what you want your merch to be. Spreadshop<\/a> lets shop users own their narrative. Tell your story in the “About Me” section of your site and provide links to your socials so you can stay connected with your supporters.<\/span><\/p>\n

You already have all the tools needed to build your brand. So, what’s stopping you? Take the first step by launching your Spreadshop<\/a>. We can’t wait to see where you go from here!<\/p>\n","protected":false},"excerpt":{"rendered":"

You have the power to build your own brand, whether you know it or not! Read our blog to find out why. Read more<\/a><\/p>\n","protected":false},"author":587,"featured_media":24360,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"publish_to_discourse":"0","publish_post_category":"1","wpdc_auto_publish_overridden":"","wpdc_topic_tags":"","wpdc_pin_topic":"","wpdc_pin_until":"","discourse_post_id":"","discourse_permalink":"","wpdc_publishing_response":"","wpdc_publishing_error":"","_cloudinary_featured_overwrite":false},"categories":[18604,45872],"tags":[49249,49264,49207],"yoast_head":"\nYou're Already a Brand: Make Merch - The Spreadshop Blog<\/title>\n<meta name=\"description\" content=\"Branding doesn't just belong to the chosen few. 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