{"id":15741,"date":"2024-03-26T14:01:39","date_gmt":"2024-03-26T13:01:39","guid":{"rendered":"https:\/\/www.spreadshop.com\/fr\/blog\/?p=15741"},"modified":"2025-07-28T19:06:09","modified_gmt":"2025-07-28T17:06:09","slug":"guide-pratique-textile-et-mode-durable","status":"publish","type":"post","link":"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/","title":{"rendered":"Guide pratique \u2013 Textile et mode durable"},"content":{"rendered":"<p>N\u00e9e en r\u00e9ponse aux d\u00e9fis climatiques, la mode durable est en plein essor. Mais qu\u2019est-ce qui d\u00e9finit\u00a0un textile durable ? Suivez le guide.<\/p>\n<p><!--more--><\/p>\n<p>Durabilit\u00e9 et \u00e9coresponsabilit\u00e9, personne n\u2019est insensible \u00e0 ces mots tendances, surtout \u00e0 une \u00e9poque o\u00f9 les cons\u00e9quences environnementales se font plus sentir que jamais. De nombreux labels et marques pr\u00f4nant la durabilit\u00e9 fleurissent tous azimuts. Mais qu\u2019est-ce qu\u2019un produit durable\u00a0? Est-ce que seule entre en compte la composition du textile ? Quelles fibres sont durables\u00a0? \u00c0 quels labels se fier\u00a0? Lisez la suite\u00a0!<\/p>\n<h2>Les enjeux<\/h2>\n<h3>Probl\u00e8mes li\u00e9s \u00e0 l\u2019industrie textile<\/h3>\n<p>L\u2019impact environnemental de l\u2019industrie textile sur la plan\u00e8te est monumental. Outre l\u2019utilisation massive d\u2019eau potable pour la culture et le lavage du coton et d\u2018autres fibres, s\u2019ajoute la pollution aux microplastiques due notamment aux mati\u00e8res synth\u00e9tiques, aux substances chimiques utilis\u00e9es dans la teinture des v\u00eatements ainsi que d\u2019autres proc\u00e9dures de finition \u00e9nergivores.<\/p>\n<p>Mais, cela ne s\u2019arr\u00eate pas l\u00e0\u00a0! Ce secteur a \u00e9galement un impact soci\u00e9tal et \u00e9thique important, notamment en termes de salaires, en mati\u00e8re d\u2019exploitation humaine et sur l\u2019\u00e9conomie locale.<\/p>\n<p>Et pour finir, il y a la <em>fast fashion<\/em> et ses produits all\u00e9chants qui trop souvent sont de mauvaise qualit\u00e9 et ne passent pas l\u2019\u00e9preuve du temps.<\/p>\n<h3>Durabilit\u00e9 comme chemin indispensable<\/h3>\n<p>De but en blanc\u00a0: la durabilit\u00e9 n\u2019est pas une panac\u00e9e. Nous la voyons plut\u00f4t comme un chemin que nous devons absolument suivre pour pr\u00e9server notre plan\u00e8te, d\u00e9velopper le bien-\u00eatre humain et soutenir les \u00e9conomies locales.<\/p>\n<p>Par cons\u00e9quence, un <strong>produit durable<\/strong> doit donc r\u00e9pondre aux quatre crit\u00e8res suivants\u00a0:<\/p>\n<ul>\n<li><u>Ethique<\/u>=&gt; apporter un impact positif sur les conditions de travail et de vie des salari\u00e9es notamment via une r\u00e9mun\u00e9ration \u00e9quitable<\/li>\n<li><u>Sociale<\/u>=&gt; exercer une influence positive sur la r\u00e9gion et l\u2019\u00e9conomie locale<\/li>\n<li><u>\u00c9cologique<\/u>=&gt; prot\u00e9ger les ressources de la plan\u00e8te et emp\u00eacher tout type de pollution<\/li>\n<li><u>Qualitatif<\/u> =&gt; proposer des produits de qualit\u00e9 qui perdurent dans le temps<\/li>\n<\/ul>\n<p>En r\u00e9sum\u00e9\u00a0:<\/p>\n<p><strong>Durable = \u00e9thique + social + \u00e9cologie + qualit\u00e9<\/strong><\/p>\n<h2>Les fibres<\/h2>\n<h3>Caract\u00e9ristiques de certaines fibres synth\u00e9tiques<\/h3>\n<p>Qu\u2019elles soient issues de mati\u00e8res naturelles ou non, les fibres synth\u00e9tiques que nous vous pr\u00e9sentons ont toutes un point commun\u00a0: leur faible co\u00fbt de production.<\/p>\n<p>Cependant, les industriels ont recours \u00e0 diff\u00e9rents produits chimiques pour les fabriquer, ce qui n\u2019est pas sans cons\u00e9quence sur l\u2019environnement. Regardons-y de plus pr\u00e8s.<\/p>\n<p><u>1. Polyester<\/u> : la fibre la plus fabriqu\u00e9e de l\u2019industrie textile<\/p>\n<div class='wp-caption alignnone sprd-caption'>\n<div class='wp-caption-inner'><picture><img width=\"1400\" height=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSIxNDAwIiBoZWlnaHQ9IjgwMCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSI+PGFuaW1hdGUgYXR0cmlidXRlTmFtZT0iZmlsbCIgdmFsdWVzPSJyZ2JhKDE1MywxNTMsMTUzLDAuNSk7cmdiYSgxNTMsMTUzLDE1MywwLjEpO3JnYmEoMTUzLDE1MywxNTMsMC41KSIgZHVyPSIycyIgcmVwZWF0Q291bnQ9ImluZGVmaW5pdGUiIC8+PC9yZWN0Pjwvc3ZnPg==\" alt=\"\" data-public-id=\"blog\/FR_Polyester.png\" class=\"wp-post-15741 wp-image-15743\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1711451630\" data-size=\"1400 800\" data-delivery=\"upload\" onload=\";window.CLDBind?CLDBind(this):null;\" data-cloudinary=\"lazy\" \/><\/picture><\/div>\n<\/div>\n<table>\n<tbody>\n<tr>\n<td width=\"298\">Avantages<\/td>\n<td width=\"299\">Impact<\/td>\n<\/tr>\n<tr>\n<td width=\"298\">\n<ul>\n<li>Solide<\/li>\n<li>S\u00e8che rapidement et respirante<\/li>\n<li>Infroissable<\/li>\n<li>Bonne \u00e9lasticit\u00e9<\/li>\n<\/ul>\n<\/td>\n<td width=\"299\">\n<ul>\n<li>Utilisation de ressources non renouvelables : le p\u00e9trole<\/li>\n<li>Fabrication tr\u00e8s polluante et \u00e9nergivore<\/li>\n<li>Rejet de microparticules<\/li>\n<li>Recyclage chimique et co\u00fbteux<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><u>2. \u00c9lasthanne<\/u> : la fibre \u00e9lastique par excellence<\/p>\n<div class='wp-caption alignnone sprd-caption'>\n<div class='wp-caption-inner'><picture><img width=\"1400\" height=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSIxNDAwIiBoZWlnaHQ9IjgwMCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSI+PGFuaW1hdGUgYXR0cmlidXRlTmFtZT0iZmlsbCIgdmFsdWVzPSJyZ2JhKDE1MywxNTMsMTUzLDAuNSk7cmdiYSgxNTMsMTUzLDE1MywwLjEpO3JnYmEoMTUzLDE1MywxNTMsMC41KSIgZHVyPSIycyIgcmVwZWF0Q291bnQ9ImluZGVmaW5pdGUiIC8+PC9yZWN0Pjwvc3ZnPg==\" alt=\"\" data-public-id=\"blog\/FR_Elasthanne.png\" class=\"wp-post-15741 wp-image-15744\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1711451628\" data-size=\"1400 800\" data-delivery=\"upload\" onload=\";window.CLDBind?CLDBind(this):null;\" data-cloudinary=\"lazy\" \/><\/picture><\/div>\n<\/div>\n<table>\n<tbody>\n<tr>\n<td width=\"298\">Avantages<\/td>\n<td width=\"299\">Impact<\/td>\n<\/tr>\n<tr>\n<td width=\"298\">\n<ul>\n<li>S\u00e8che rapidement et respirante<\/li>\n<li>Infroissable<\/li>\n<li>Tr\u00e8s bonne \u00e9lasticit\u00e9<\/li>\n<li>Grand confort<\/li>\n<\/ul>\n<\/td>\n<td width=\"299\">\n<ul>\n<li>Utilisation de ressources non renouvelables : le p\u00e9trole<\/li>\n<li>Fabrication tr\u00e8s polluante et \u00e9nergivore<\/li>\n<li>Rejet de microparticules<\/li>\n<li>Recyclage tr\u00e8s complexe<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><u>3. Viscose<\/u> : la fibre synth\u00e9tique d\u2019origine naturelle<\/p>\n<div class='wp-caption alignnone sprd-caption'>\n<div class='wp-caption-inner'><picture><img width=\"1400\" height=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSIxNDAwIiBoZWlnaHQ9IjgwMCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSI+PGFuaW1hdGUgYXR0cmlidXRlTmFtZT0iZmlsbCIgdmFsdWVzPSJyZ2JhKDE1MywxNTMsMTUzLDAuNSk7cmdiYSgxNTMsMTUzLDE1MywwLjEpO3JnYmEoMTUzLDE1MywxNTMsMC41KSIgZHVyPSIycyIgcmVwZWF0Q291bnQ9ImluZGVmaW5pdGUiIC8+PC9yZWN0Pjwvc3ZnPg==\" alt=\"\" data-public-id=\"blog\/FR_Viscose.png\" class=\"wp-post-15741 wp-image-15745\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1711451630\" data-size=\"1400 800\" data-delivery=\"upload\" onload=\";window.CLDBind?CLDBind(this):null;\" data-cloudinary=\"lazy\" \/><\/picture><\/div>\n<\/div>\n<table>\n<tbody>\n<tr>\n<td width=\"298\">Avantages<\/td>\n<td width=\"299\">Impact<\/td>\n<\/tr>\n<tr>\n<td width=\"298\">\n<ul>\n<li>Cellulose de bois<\/li>\n<li>Imitation de la soie<\/li>\n<li>Douce et l\u00e9g\u00e8re<\/li>\n<li>S\u00e8che rapidement et respirante<\/li>\n<\/ul>\n<\/td>\n<td width=\"299\">\n<ul>\n<li>D\u00e9forestation<\/li>\n<li>Utilisation de soude et produits toxiques<\/li>\n<li>Grande consommation d\u2019eau<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><u>4. Polyester recycl\u00e9<\/u> : comme le polyester mais avec un impact plus faible<\/p>\n<div class='wp-caption alignnone sprd-caption'>\n<div class='wp-caption-inner'><picture><img width=\"1400\" height=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSIxNDAwIiBoZWlnaHQ9IjgwMCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSI+PGFuaW1hdGUgYXR0cmlidXRlTmFtZT0iZmlsbCIgdmFsdWVzPSJyZ2JhKDE1MywxNTMsMTUzLDAuNSk7cmdiYSgxNTMsMTUzLDE1MywwLjEpO3JnYmEoMTUzLDE1MywxNTMsMC41KSIgZHVyPSIycyIgcmVwZWF0Q291bnQ9ImluZGVmaW5pdGUiIC8+PC9yZWN0Pjwvc3ZnPg==\" alt=\"\" data-public-id=\"blog\/FR_PolyesterRecycle.png\" class=\"wp-post-15741 wp-image-15746\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1711451632\" data-size=\"1400 800\" data-delivery=\"upload\" onload=\";window.CLDBind?CLDBind(this):null;\" data-cloudinary=\"lazy\" \/><\/picture><\/div>\n<\/div>\n<table>\n<tbody>\n<tr>\n<td width=\"298\">Avantages<\/td>\n<td width=\"299\">Impact<\/td>\n<\/tr>\n<tr>\n<td width=\"298\">\n<ul>\n<li>Solide<\/li>\n<li>S\u00e8che rapidement et respirante<\/li>\n<li>Infroissable<\/li>\n<li>Bonne \u00e9lasticit\u00e9<\/li>\n<li>Utilisation plus faible d\u2019\u00e9nergie<\/li>\n<\/ul>\n<\/td>\n<td width=\"299\">\n<ul>\n<li>Utilisation de produits chimiques<\/li>\n<li>Recyclage unique<\/li>\n<li>Ajout de nouveaux plastiques<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Caract\u00e9ristiques du coton<\/h2>\n<p>Ressource renouvelable, fibre respirante, douce, r\u00e9sistante et absorbante, le coton a un tr\u00e8s gros potentiel dans l\u2019industrie du textile. Pas \u00e9tonnant qu\u2019il soit devenu la norme dans le monde de la mode. Mais selon le type de coton utilis\u00e9, l\u2019impact sur l\u2019environnement n\u2019est pas le m\u00eame. Regardez par vous-m\u00eame.<\/p>\n<div class='wp-caption alignnone sprd-caption'>\n<div class='wp-caption-inner'><picture><img width=\"1400\" height=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSIxNDAwIiBoZWlnaHQ9IjgwMCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSI+PGFuaW1hdGUgYXR0cmlidXRlTmFtZT0iZmlsbCIgdmFsdWVzPSJyZ2JhKDE1MywxNTMsMTUzLDAuNSk7cmdiYSgxNTMsMTUzLDE1MywwLjEpO3JnYmEoMTUzLDE1MywxNTMsMC41KSIgZHVyPSIycyIgcmVwZWF0Q291bnQ9ImluZGVmaW5pdGUiIC8+PC9yZWN0Pjwvc3ZnPg==\" alt=\"\" data-public-id=\"blog\/FR_Coton.png\" class=\"wp-post-15741 wp-image-15747\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1711451631\" data-size=\"1400 800\" data-delivery=\"upload\" onload=\";window.CLDBind?CLDBind(this):null;\" data-cloudinary=\"lazy\" \/><\/picture><\/div>\n<\/div>\n<table>\n<tbody>\n<tr>\n<td width=\"205\">Coton<\/td>\n<td width=\"205\">Coton certifi\u00e9 bio<\/td>\n<td width=\"205\">Coton recycl\u00e9<\/td>\n<\/tr>\n<tr>\n<td width=\"205\">\n<ul>\n<li>Utilisation massive d\u2019eau et de pesticides<\/li>\n<li>Conditions de travail dans les champs douteuses<\/li>\n<\/ul>\n<p><strong>\u00a0<\/strong><\/p><\/td>\n<td width=\"205\">\n<ul>\n<li>Utilisation d\u2019eau et de pesticide plus faible<\/li>\n<li>Conditions de travail plus \u00e9quitable<\/li>\n<li>Origine \u00ab bio \u00bb parfois douteuse<\/li>\n<li>Pas d\u2019OGM<\/li>\n<\/ul>\n<\/td>\n<td width=\"205\">\n<ul>\n<li>Pas besoin de pesticide ni d\u2019engrais<\/li>\n<li>\u00c9norme \u00e9conomie d\u2019\u00e9nergie<\/li>\n<li>Utilisation r\u00e9duite de produits chimiques<strong>\u00a0<\/strong><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Comme vous pouvez le voir, le <u>coton recycl\u00e9 est la fibre ayant l\u2019impact le plus faible sur l\u2019environnement<\/u>.<\/p>\n<p>Cependant, quelques doutes persistent quant \u00e0 l\u2019origine \u00ab\u00a0bio\u00a0\u00bb du coton. Heureusement qu\u2019il existe des labels de confiance.<\/p>\n<h2>Les labels en qui nous faisons confiance<\/h2>\n<div class='wp-caption alignnone sprd-caption'>\n<div class='wp-caption-inner'><picture><img width=\"1400\" height=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSIxNDAwIiBoZWlnaHQ9IjgwMCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSI+PGFuaW1hdGUgYXR0cmlidXRlTmFtZT0iZmlsbCIgdmFsdWVzPSJyZ2JhKDE1MywxNTMsMTUzLDAuNSk7cmdiYSgxNTMsMTUzLDE1MywwLjEpO3JnYmEoMTUzLDE1MywxNTMsMC41KSIgZHVyPSIycyIgcmVwZWF0Q291bnQ9ImluZGVmaW5pdGUiIC8+PC9yZWN0Pjwvc3ZnPg==\" alt=\"\" data-public-id=\"blog\/FR_Labels.png\" class=\"wp-post-15741 wp-image-15748\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1711451630\" data-size=\"1400 800\" data-delivery=\"upload\" onload=\";window.CLDBind?CLDBind(this):null;\" data-cloudinary=\"lazy\" \/><\/picture><\/div>\n<\/div>\n<p>Les labels guident les consommateur.rices dans leur choix en fournissant des informations essentielles sur l\u2019origine des produits et les conditions de travail. Certains labels sont dignes de confiance, d\u2019autres non. Voici ceux en qui nous faisons confiance<\/p>\n<h3>GOTS \u2013 GLOBAL ORGANIC TEXTILE STANDARD<\/h3>\n<p>GOTS garantit aux textiles certifi\u00e9s une production \u00e9cologique et socialement responsable, l\u2019utilisation de mati\u00e8res premi\u00e8res biologiques et des proc\u00e9d\u00e9s respectueux de l&#8217;environnement. Elle assure la tra\u00e7abilit\u00e9 et l&#8217;int\u00e9grit\u00e9 des textiles, du champ de coton au produit fini.<\/p>\n<h3>\u00d6ko-Tex<\/h3>\n<p>\u00d6ko-Tex garantit que les textiles sont exempts de substances nocives pour la sant\u00e9 et respectent des crit\u00e8res \u00e9cologiques stricts tout au long de leur production, contribuant ainsi \u00e0 la durabilit\u00e9 et \u00e0 la s\u00e9curit\u00e9 des produits textiles.<\/p>\n<h3>OCS \u2013 Organic Content Standard<\/h3>\n<p>OCS certifie la pr\u00e9sence et la part de mati\u00e8res premi\u00e8res biologiques dans les produits textiles, assurant ainsi la transparence et la tra\u00e7abilit\u00e9 des mati\u00e8res biologiques utilis\u00e9es dans leur fabrication.<\/p>\n<h3>GRS \u2013 Global Recycled Standard<\/h3>\n<p>GRS garantit que les produits textiles contiennent un pourcentage sp\u00e9cifi\u00e9 de mati\u00e8res recycl\u00e9es, tout en respectant des crit\u00e8res environnementaux et sociaux rigoureux tout au long de leur cha\u00eene d&#8217;approvisionnement, contribuant ainsi \u00e0 la promotion de l&#8217;\u00e9conomie circulaire et de la durabilit\u00e9.<\/p>\n<h2>La gamme durable pour votre boutique<\/h2>\n<p>Pour combler votre client\u00e8le avec des <a href=\"https:\/\/www.spreadshop.com\/fr\/gamme-de-produits-pour-partenaires\/produits\/produits-bios\"><strong>produits durables de qualit\u00e9<\/strong><\/a><strong>,<\/strong> nous avons int\u00e9gr\u00e9 \u00e0 notre gamme une s\u00e9lection de marques et produits, en qui nous faisons enti\u00e8rement confiance.<\/p>\n<p>En plus de proposer \u00e0 vos fans des produits qui s\u2019inscriront dans la dur\u00e9e, vous apporterez votre contribution \u00e0 l\u2019effort global pour un monde plus vert, \u00e9quitable et responsable.<\/p>\n<h3>Stanley\/Stella<\/h3>\n<p>En ce qui concerne la mode durable, <a href=\"https:\/\/stanleystella.com\">Stanley\/Stella<\/a> est la marque pr\u00e9f\u00e9r\u00e9e de Markus, notre Category Manager. Et cela pour de tr\u00e8s bonnes raisons. La marque \u00e9co-responsable propose des produits\u00a0:<\/p>\n<div class='wp-caption alignnone sprd-caption'>\n<div class='wp-caption-inner'><picture><img width=\"1400\" height=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSIxNDAwIiBoZWlnaHQ9IjgwMCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSI+PGFuaW1hdGUgYXR0cmlidXRlTmFtZT0iZmlsbCIgdmFsdWVzPSJyZ2JhKDE1MywxNTMsMTUzLDAuNSk7cmdiYSgxNTMsMTUzLDE1MywwLjEpO3JnYmEoMTUzLDE1MywxNTMsMC41KSIgZHVyPSIycyIgcmVwZWF0Q291bnQ9ImluZGVmaW5pdGUiIC8+PC9yZWN0Pjwvc3ZnPg==\" alt=\"\" data-public-id=\"blog\/FR_Stanley_Stella.png\" class=\"wp-post-15741 wp-image-15749\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1711451628\" data-size=\"1400 800\" data-delivery=\"upload\" onload=\";window.CLDBind?CLDBind(this):null;\" data-cloudinary=\"lazy\" \/><\/picture><\/div>\n<\/div>\n<h3>Continental Clothing<\/h3>\n<p>La collection EarthPositive de Continental Clothing s\u2019engage \u00e0 minimiser son empreinte carbone et \u00e0 opter un comportement \u00e9quitable et \u00e9thique. La marque \u00e9co-responsable propose des produits\u00a0:<\/p>\n<div class='wp-caption alignnone sprd-caption'>\n<div class='wp-caption-inner'><picture><img width=\"1400\" height=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSIxNDAwIiBoZWlnaHQ9IjgwMCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSI+PGFuaW1hdGUgYXR0cmlidXRlTmFtZT0iZmlsbCIgdmFsdWVzPSJyZ2JhKDE1MywxNTMsMTUzLDAuNSk7cmdiYSgxNTMsMTUzLDE1MywwLjEpO3JnYmEoMTUzLDE1MywxNTMsMC41KSIgZHVyPSIycyIgcmVwZWF0Q291bnQ9ImluZGVmaW5pdGUiIC8+PC9yZWN0Pjwvc3ZnPg==\" alt=\"\" data-public-id=\"blog\/FR_Continental.png\" class=\"wp-post-15741 wp-image-15750\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1711451628\" data-size=\"1400 800\" data-delivery=\"upload\" onload=\";window.CLDBind?CLDBind(this):null;\" data-cloudinary=\"lazy\" \/><\/picture><\/div>\n<\/div>\n<h3>Spread Fashion<\/h3>\n<p>Inspir\u00e9e de la mode berlinoise marqu\u00e9e par un look individuel, <a href=\"https:\/\/spreadyourstyle.com\">Spread Fashion<\/a> a d\u00e9velopp\u00e9 des produits faits pour durer. La marque \u00e9co-responsable invent\u00e9e par Spread Group propose des produits\u00a0:<\/p>\n<div class='wp-caption alignnone sprd-caption'>\n<div class='wp-caption-inner'><picture><img width=\"1400\" height=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSIxNDAwIiBoZWlnaHQ9IjgwMCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSI+PGFuaW1hdGUgYXR0cmlidXRlTmFtZT0iZmlsbCIgdmFsdWVzPSJyZ2JhKDE1MywxNTMsMTUzLDAuNSk7cmdiYSgxNTMsMTUzLDE1MywwLjEpO3JnYmEoMTUzLDE1MywxNTMsMC41KSIgZHVyPSIycyIgcmVwZWF0Q291bnQ9ImluZGVmaW5pdGUiIC8+PC9yZWN0Pjwvc3ZnPg==\" alt=\"\" data-public-id=\"blog\/FR_Spread.png\" class=\"wp-post-15741 wp-image-15751\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1711451627\" data-size=\"1400 800\" data-delivery=\"upload\" onload=\";window.CLDBind?CLDBind(this):null;\" data-cloudinary=\"lazy\" \/><\/picture><\/div>\n<\/div>\n<h3>Spreadshirt Premium bio<\/h3>\n<p>Dans un souci d\u2019apporter une r\u00e9ponse aux enjeux climatiques, Spreadshirt propose dans sa gamme <a href=\"https:\/\/www.spreadshop.com\/fr\/gamme-de-produits-pour-partenaires\/d%C3%A9tail\/t-shirt-bio-premium-femme\/1351\">Premium bio<\/a> des produits\u00a0:<\/p>\n<div class='wp-caption alignnone sprd-caption'>\n<div class='wp-caption-inner'><picture><img width=\"1400\" height=\"800\" src=\"data:image\/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSIxNDAwIiBoZWlnaHQ9IjgwMCI+PHJlY3Qgd2lkdGg9IjEwMCUiIGhlaWdodD0iMTAwJSI+PGFuaW1hdGUgYXR0cmlidXRlTmFtZT0iZmlsbCIgdmFsdWVzPSJyZ2JhKDE1MywxNTMsMTUzLDAuNSk7cmdiYSgxNTMsMTUzLDE1MywwLjEpO3JnYmEoMTUzLDE1MywxNTMsMC41KSIgZHVyPSIycyIgcmVwZWF0Q291bnQ9ImluZGVmaW5pdGUiIC8+PC9yZWN0Pjwvc3ZnPg==\" alt=\"\" data-public-id=\"blog\/FR_spreadshirt.png\" class=\"wp-post-15741 wp-image-15752\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1711451627\" data-size=\"1400 800\" data-delivery=\"upload\" onload=\";window.CLDBind?CLDBind(this):null;\" data-cloudinary=\"lazy\" \/><\/picture><\/div>\n<\/div>\n<p>Si ce n\u2019est pas d\u00e9j\u00e0 fait, int\u00e9grez \u00e0 votre offre en boutique des produits durables\u00a0!<\/p>\n<p><a href=\"https:\/\/partner.spreadshirt.fr\/designs\">J\u2019ajoute des produits durables \u00e0 ma boutique<\/a><\/p>\n<hr \/>\n<p><em>Nous esp\u00e9rons que ce guide vous aidera \u00e0 mieux choisir vos produits durables et \u00e0 mieux faire la promotion de produits durables.<\/em><\/p>\n<div class=\"shariff shariff-align-left shariff-widget-align-left\">\n<ul class=\"shariff-buttons theme-default orientation-horizontal buttonsize-medium\">\n<li class=\"shariff-button facebook shariff-nocustomcolor\" style=\"background-color:#4273c8\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.spreadshop.com%2Fblog%2Ffr%2F2024%2F03%2F26%2Fguide-pratique-textile-et-mode-durable%2F\" title=\"Envoyer par Facebook\" aria-label=\"Envoyer par Facebook\" role=\"button\" rel=\"nofollow\" class=\"shariff-link\" style=\"; background-color:#3b5998; color:#fff\" target=\"_blank\"><span class=\"shariff-icon\" style=\"\"><svg width=\"32px\" height=\"20px\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 18 32\"><path fill=\"#3b5998\" d=\"M17.1 0.2v4.7h-2.8q-1.5 0-2.1 0.6t-0.5 1.9v3.4h5.2l-0.7 5.3h-4.5v13.6h-5.5v-13.6h-4.5v-5.3h4.5v-3.9q0-3.3 1.9-5.2t5-1.8q2.6 0 4.1 0.2z\"><\/path><\/svg><\/span><span class=\"shariff-text\">partager<\/span>&nbsp;<\/a><\/li>\n<li class=\"shariff-button twitter shariff-nocustomcolor\" style=\"background-color:#595959\"><a href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.spreadshop.com%2Fblog%2Ffr%2F2024%2F03%2F26%2Fguide-pratique-textile-et-mode-durable%2F&text=Guide%20pratique%20%E2%80%93%20Textile%20et%20mode%20durable\" title=\"Envoyer par X\" aria-label=\"Envoyer par X\" role=\"button\" rel=\"noopener nofollow\" class=\"shariff-link\" style=\"; background-color:#000; color:#fff\" target=\"_blank\"><span class=\"shariff-icon\" style=\"\"><svg width=\"32px\" height=\"20px\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\"><path fill=\"#000\" d=\"M14.258 10.152L23.176 0h-2.113l-7.747 8.813L7.133 0H0l9.352 13.328L0 23.973h2.113l8.176-9.309 6.531 9.309h7.133zm-2.895 3.293l-.949-1.328L2.875 1.56h3.246l6.086 8.523.945 1.328 7.91 11.078h-3.246zm0 0\"><\/path><\/svg><\/span><span class=\"shariff-text\">partager<\/span>&nbsp;<\/a><\/li>\n<li class=\"shariff-button pinterest shariff-nocustomcolor\" style=\"background-color:#e70f18\"><a href=\"https:\/\/www.pinterest.com\/pin\/create\/link\/?url=https%3A%2F%2Fwww.spreadshop.com%2Fblog%2Ffr%2F2024%2F03%2F26%2Fguide-pratique-textile-et-mode-durable%2F&media=https%3A%2F%2Fwww.spreadshop.com%2Fblog%2Ffr%2Ffiles%2F2024%2F03%2FFR_Header.png&description=Guide%20pratique%20%E2%80%93%20Textile%20et%20mode%20durable\" title=\"Envoyer par Pinterest\" aria-label=\"Envoyer par Pinterest\" role=\"button\" rel=\"noopener nofollow\" class=\"shariff-link\" style=\"; background-color:#cb2027; color:#fff\" target=\"_blank\"><span class=\"shariff-icon\" style=\"\"><svg width=\"32px\" height=\"20px\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 27 32\"><path fill=\"#cb2027\" d=\"M27.4 16q0 3.7-1.8 6.9t-5 5-6.9 1.9q-2 0-3.9-0.6 1.1-1.7 1.4-2.9 0.2-0.6 1-3.8 0.4 0.7 1.3 1.2t2 0.5q2.1 0 3.8-1.2t2.7-3.4 0.9-4.8q0-2-1.1-3.8t-3.1-2.9-4.5-1.2q-1.9 0-3.5 0.5t-2.8 1.4-2 2-1.2 2.3-0.4 2.4q0 1.9 0.7 3.3t2.1 2q0.5 0.2 0.7-0.4 0-0.1 0.1-0.5t0.2-0.5q0.1-0.4-0.2-0.8-0.9-1.1-0.9-2.7 0-2.7 1.9-4.6t4.9-2q2.7 0 4.2 1.5t1.5 3.8q0 3-1.2 5.2t-3.1 2.1q-1.1 0-1.7-0.8t-0.4-1.9q0.1-0.6 0.5-1.7t0.5-1.8 0.2-1.4q0-0.9-0.5-1.5t-1.4-0.6q-1.1 0-1.9 1t-0.8 2.6q0 1.3 0.4 2.2l-1.8 7.5q-0.3 1.2-0.2 3.2-3.7-1.6-6-5t-2.3-7.6q0-3.7 1.9-6.9t5-5 6.9-1.9 6.9 1.9 5 5 1.8 6.9z\"><\/path><\/svg><\/span><span class=\"shariff-text\">enregistrer<\/span>&nbsp;<\/a><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>N\u00e9e en r\u00e9ponse aux d\u00e9fis climatiques, la mode durable est en plein essor. Mais qu\u2019est-ce qui d\u00e9finit\u00a0un textile durable ? Suivez le guide.<\/p>\n","protected":false},"author":829,"featured_media":15754,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"publish_to_discourse":"0","publish_post_category":"32","wpdc_auto_publish_overridden":"","wpdc_topic_tags":"","wpdc_pin_topic":"","wpdc_pin_until":"","discourse_post_id":"","discourse_permalink":"","wpdc_publishing_response":"","wpdc_publishing_error":"","_cloudinary_featured_overwrite":false},"categories":[16906,45872],"tags":[51613,51628,51631,49993,51632,51627,50075,51626,51629],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Guide pratique \u2013 Textile et mode durable | Spreadshop<\/title>\n<meta name=\"description\" content=\"N\u00e9e en r\u00e9ponse aux d\u00e9fis climatiques, la mode durable est en plein essor. Mais qu\u2019est-ce qui d\u00e9finit un textile durable ? Suivez le guide.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Guide pratique \u2013 Textile et mode durable | Spreadshop\" \/>\n<meta property=\"og:description\" content=\"N\u00e9e en r\u00e9ponse aux d\u00e9fis climatiques, la mode durable est en plein essor. Mais qu\u2019est-ce qui d\u00e9finit un textile durable ? Suivez le guide.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/\" \/>\n<meta property=\"og:site_name\" content=\"Le Spreadshop Blog\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-26T13:01:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-28T17:06:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images.spreadshop.com\/images\/f_auto,q_auto\/v1711451628\/blog\/FR_Header\/FR_Header.png?_i=AA\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Theresa\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Theresa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/\",\"url\":\"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/\",\"name\":\"Guide pratique \u2013 Textile et mode durable | Spreadshop\",\"isPartOf\":{\"@id\":\"https:\/\/www.spreadshop.com\/fr\/blog\/#website\"},\"datePublished\":\"2024-03-26T13:01:39+00:00\",\"dateModified\":\"2025-07-28T17:06:09+00:00\",\"author\":{\"@id\":\"https:\/\/www.spreadshop.com\/fr\/blog\/#\/schema\/person\/db3e3d7ab974459355889be17681dc92\"},\"description\":\"N\u00e9e en r\u00e9ponse aux d\u00e9fis climatiques, la mode durable est en plein essor. Mais qu\u2019est-ce qui d\u00e9finit un textile durable ? Suivez le guide.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.spreadshop.com\/fr\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Guide pratique \u2013 Textile et mode durable\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.spreadshop.com\/fr\/blog\/#website\",\"url\":\"https:\/\/www.spreadshop.com\/fr\/blog\/\",\"name\":\"Le Spreadshop Blog\",\"description\":\"Bienvenue\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.spreadshop.com\/fr\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.spreadshop.com\/fr\/blog\/#\/schema\/person\/db3e3d7ab974459355889be17681dc92\",\"name\":\"Theresa\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.spreadshop.com\/fr\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/ea68828585a056e2f80228c43cc09fa3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/ea68828585a056e2f80228c43cc09fa3?s=96&d=mm&r=g\",\"caption\":\"Theresa\"},\"url\":\"https:\/\/www.spreadshop.com\/fr\/blog\/author\/ths\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Guide pratique \u2013 Textile et mode durable | Spreadshop","description":"N\u00e9e en r\u00e9ponse aux d\u00e9fis climatiques, la mode durable est en plein essor. Mais qu\u2019est-ce qui d\u00e9finit un textile durable ? Suivez le guide.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/","og_locale":"fr_FR","og_type":"article","og_title":"Guide pratique \u2013 Textile et mode durable | Spreadshop","og_description":"N\u00e9e en r\u00e9ponse aux d\u00e9fis climatiques, la mode durable est en plein essor. Mais qu\u2019est-ce qui d\u00e9finit un textile durable ? Suivez le guide.","og_url":"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/","og_site_name":"Le Spreadshop Blog","article_published_time":"2024-03-26T13:01:39+00:00","article_modified_time":"2025-07-28T17:06:09+00:00","og_image":[{"width":1400,"height":800,"url":"https:\/\/images.spreadshop.com\/images\/f_auto,q_auto\/v1711451628\/blog\/FR_Header\/FR_Header.png?_i=AA","type":"image\/png"}],"author":"Theresa","twitter_misc":{"\u00c9crit par":"Theresa","Dur\u00e9e de lecture estim\u00e9e":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/","url":"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/","name":"Guide pratique \u2013 Textile et mode durable | Spreadshop","isPartOf":{"@id":"https:\/\/www.spreadshop.com\/fr\/blog\/#website"},"datePublished":"2024-03-26T13:01:39+00:00","dateModified":"2025-07-28T17:06:09+00:00","author":{"@id":"https:\/\/www.spreadshop.com\/fr\/blog\/#\/schema\/person\/db3e3d7ab974459355889be17681dc92"},"description":"N\u00e9e en r\u00e9ponse aux d\u00e9fis climatiques, la mode durable est en plein essor. Mais qu\u2019est-ce qui d\u00e9finit un textile durable ? Suivez le guide.","breadcrumb":{"@id":"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.spreadshop.com\/fr\/blog\/2024\/03\/26\/guide-pratique-textile-et-mode-durable\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.spreadshop.com\/fr\/blog\/"},{"@type":"ListItem","position":2,"name":"Guide pratique \u2013 Textile et mode durable"}]},{"@type":"WebSite","@id":"https:\/\/www.spreadshop.com\/fr\/blog\/#website","url":"https:\/\/www.spreadshop.com\/fr\/blog\/","name":"Le Spreadshop Blog","description":"Bienvenue","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.spreadshop.com\/fr\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/www.spreadshop.com\/fr\/blog\/#\/schema\/person\/db3e3d7ab974459355889be17681dc92","name":"Theresa","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.spreadshop.com\/fr\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/ea68828585a056e2f80228c43cc09fa3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ea68828585a056e2f80228c43cc09fa3?s=96&d=mm&r=g","caption":"Theresa"},"url":"https:\/\/www.spreadshop.com\/fr\/blog\/author\/ths\/"}]}},"_links":{"self":[{"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/posts\/15741"}],"collection":[{"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/users\/829"}],"replies":[{"embeddable":true,"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/comments?post=15741"}],"version-history":[{"count":3,"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/posts\/15741\/revisions"}],"predecessor-version":[{"id":16348,"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/posts\/15741\/revisions\/16348"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/media\/15754"}],"wp:attachment":[{"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/media?parent=15741"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/categories?post=15741"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.spreadshop.com\/fr\/blog\/wp-json\/wp\/v2\/tags?post=15741"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}