We’ve been testing our new checkout for about half a year and we’re convinced that it runs smoothly and that it facilitates quick and easy ordering, resulting in more sales and more money for Partners. It’s fully optimized for mobile use, and its user friendly design and more efficient checkout process is bound to generate more orders for your shop. That’s why we’re now saying goodbye to the old version with immediate effect, so all hail the all new checkout!
The Good News
You’ll see the new look at first glance. The layout is more intuitive, and all the steps that lead to completing an order will now take place on a single page. This more straight-forward procedure takes your customer more swiftly and neatly through the conclusion of their order. What’s more, the new mobile-optimized functionality caters to the needs of the ever-increasing numbers of smartphone shoppers. About half of all orders (and counting) are made on mobile devices.
The Better News
Many Shop Partners have tested the new checkout in recent months, and the average conversion rate has increased by 17%. This means that more customers who put a product into their shopping cart check complete their purchase thanks to no interruption of the purchasing process. Of course, this will in turn result in more sales for you, and that’s surely something to make you (and your pockets) happy. The checkout page’s loading time has been greatly improved as well, which is another bonus, as nobody likes waiting in line behind a busy retail counter.
The All New Checkout
The very positive test results have made the decision easy. The old version will be discontinued with immediate effect, and the new checkout will be implemented for every Shop.
We hope that you’ll like the new checkout just as much as we do, and we look forward to your feedback. Have you already gathered any experience with the new version? We look forward to your comments below.