Looking to add some world cup fever into your Shop? Great idea, but there are some things you need to watch out for. Not every design can be accepted. Because many brands and logos are legally protected, it’s important not to stray offside. Read more
The holiday season is a big time for shopping and gifting – and that includes your merch! Start thinking about what your merch marketing strategy will be this holiday season. Tease merch drops and create exclusive, themed designs to generate hype. Drive sales to your shop and make your customers happy when you take time to plan for the holidays!
One of the best parts of the holidays is all the savings you can get on clothing, toys, and new tech. We have promos every month that your customers can take advantage of. Our Holiday promos are going to be announced soon, but we will have some great ones for Black Friday and Cyber Monday.
These are the days when everyone starts their holiday shopping. Let your customers know that your merch will make for great gifts and advertise these promos in advance. Make graphics or short videos to tease these offers. Wear your merch or photograph it in front of a seasonal display to make it festive. Get more tips on how to run a promotion on our blog.
Upcoming Promos:
Nov. 2-6: 20% off everything
Nov. 15-20: 20% off everything
Nov. 25 (Black Friday): 35% off everything
Nov. 28-Dec. 4: 15% off everything & free shipping
Posting on socials is more than just advertising promos and sales, it’s another way to reach your customer. More and more users are turning to social media as spaces for shopping inspiration. These purchasing decisions make it or break it for small shop owners, especially during the holiday season.
Take advantage of features on Instagram like the Instagram Shopping Tab. Upload your products and create listings under different categories so interested parties can find your merch. You’ll be more easily accessible to users who have similar interests and shopping patterns. Now that’s holiday merch marketing made easy!
Did you know that you can sell your merch on YouTube? If you have at least 1,000 subscribers, you can feature your shop products directly below your videos using YouTube Product Shelf. Monetize your channel all year!
It’s important to have the products that are most in-demand out front on your site. We’re talking about the seasonal go-tos: hoodies, beanies, stocking, etc. Bury the tank tops for now.
Spreadshop makes it easy to place the attention on these designs with a feature called design view. Activate this in your shop so people can see what you’re offering the moment they click on your link. This is great for new designs that you want to focus on or related Holiday merch products.
Plush teddy bears are a cute, classic merch option. These cuddly plushes are great for the young ones in your life: nieces, nephews, cousins, the list goes on. The bears wear a t-shirt that you can upload any merch design into. They would look adorable under the tree or in one of our stockings. Look out for that upcoming product announcement!
Bring seasonal cheer to your Spreadshop with some simple design changes. You don’t need to do a web design overall, just add a few extra touches. Use Canva and other design tools to create Holiday related icons you can add to your logo or header. Canva makes it easy: just set the size dimensions and start designing!
If the “About Me” page on your site hasn’t been activated, then what are you waiting for?! This is the perfect place to tell your customers more about yourself and your journey to becoming a shop owner. Add some Holiday cheer to this part of your website with themed photos. Product shots of new merch whether they are holiday related or not are always a good idea for promotion. And it puts your personality to the table.
You might think it’s too early to start planning for the Holidays, but it’ll be here before you know it! You’ll be ready for the bustling shopping season when you follow these tips.
You’ve probably seen the Holiday decorations already out in stores, but don’t forget about the spooky holiday that’s coming up in a few weeks! There’s still time to upload designs and get them to your customers in time. And it doesn’t have to be complicated!
Stick to classic designs and make them in your style. Think about your audience and what they would want to wear this time of year. Put a spooky spin on one of your designs and advertise it as exclusive merch. Here’s some ideas to get your brain going…
There’s nothing wrong with sticking to the classics when it comes to spooky merch designs. Classics are classics for a reason, after all! If you want to create designs that your customers will wear year after year, use design elements like ghosts, ghouls, and more.
Luckily, you don’t have to worry about making something from scratch. Free design software like Canva already has a bunch of great graphics that you can use. Just adjust the sizing and color, add some text, and voila! You’ve got a personalized design that looks like it took hours to create (when really it only took a few minutes). Plus, your customers will never know that you didn’t hand-draw it!
If you’re a merch seller, you know that there’s always demand for spooky-themed designs. But it’s not enough to just throw together some designs and hope people will buy them. You need to think about what your customers will actually want to wear.
Here are some things to consider when coming up with spooky merch designs:
– What is your niche? If you sell gaming merch, put your own spin on your spooky designs. Have a witch playing a gameboy, or a pumpkin-style arcade game.
– What do your followers like? If you’re not sure what kind of designs your followers would like, just ask them! Do a poll on your socials or ask them to drop their suggestions in the comments.
– Get creative! There are endless possibilities when it comes to spooky merch designs. Think outside the box and come up with something unique that your customers will love.
If you’re looking to add a little spookiness to your merch this Halloween, don’t think that you have to go completely dark and creepy. There’s something to be said for adorable spooky designs, too!
We love this cat design from Queer Deer. It’s spooky with the little witch hat and cauldron, but it’s still in their cute, pride-based style. This shows you don’t have to completely revamp your shop this time of year. But we have some suggestions if you want to. Just think about what you would be attracted to if you were browsing your feed and would want to purchase.
Some other things to keep in mind when creating spooky merch:
– Use fun, Halloween-themed colors like orange, black, and purple.
– Think about adding some sparkle to your designs with glitters or sequins.
– Get creative with your typography and use spooky-looking fonts.
If you don’t have time to think of entirely new design ideas, just revamp your old ones! Add little bats and moody colors like Floof Nation did. Your audience will already be familiar with your designs if you promote them enough and might be more intrigued if they’re spooky themed. Merch is all about promoting your brand so keep that in mind. You don’t have to change your style, just find ways to elevate it. When you’re promoting your designs, make sure to feature them on hoodies and sweatshirts to keep with the cozy vibes.
This merch trend is perfect for brands that are looking to add a touch of spookiness to their products without veering too far from their original style. By simply adding a few Halloween-themed elements to your existing designs, you can create spooky merch that your audience will love!
Start making your own spooky designs. It’s FREE to sell your merch with Spreadshop!
Short-form video content has long been on the rise – and it looks like it is finally taking top spot for video creators. Bite-sized content and viral clips are being lapped up by social media users, and many brands have started experimenting with organic content marketing. Get ahead of the game and add YouTube Shorts to your content plan.
Platforms like Instagram Reels, TikTok, and Vimeo have enormous and highly engaged audiences, so YouTube Shorts are Google’s attempt to throw their hat into the ring.
First released in India and beta launched in the US in 2021, Shorts have so far been a runaway success. YouTube has promised ongoing improvements and updates, including their recent changes to search filters to allow users to find Shorts content more easily.
Their aim, according to a press release, is to allow creators to “shoot short, catchy videos” using just their cell phones. These short, catchy videos give viewers animated, musical, parody, or informational content in an easily-digestible format – and now, this is expanding to include brand and sponsored content.
Today, Shorts have overtaken TikTok to have 1.5 billion active users – a fantastic reason to take a closer look at marketing with Shorts.
Trying to decide which short-form video suits your content? Here are the major differences between Shorts, Reels, and TikTok:
Shorts, Reels, and TikToks all use the vertical 9:16 format, so you can easily play your videos across all three channels if they are no longer than 60 seconds. The most important thing is that you are active where your customers are, and that the platform and content match you and your brand.
The best way to use Shorts is as a supplement to your main channel, to offer your audience new and different forms of content in a new and exciting format. This can be a change of tone, fresh types of content, or brand positioning.
Here are some ways we suggest using YouTube Shorts to add some personality to your brand and solidify your community around your channel:
Getting some ideas for how you want to use Shorts? Perfect, that’s the aim of this article! Don’t let your hard work go to waste – whatever content strategy you decide to use for your Shorts, here are some general tips for maximizing your engagement:
1. Keep it simple.
Make your Shorts informal, informative, and to the point. YouTube recommends 15 seconds duration for Shorts – you only have your audience’s attention for a limited time, so make the most of it!
2. Start strong.
Open your videos with an attention-grabbing line or opening sequence. There is a lot of content out there competing for attention, so grab your audience right from the get-go if you want them to listen to your message.
3. High-effort thumbnails.
Thumbnails are the headline of your videos. Marketers and copywriters spend hours researching and crafting headlines, because they know that is your one chance to grab the audiences’ attention – put some effort into your thumbnails and make the most of your opportunities.
Follow these best practices and make sure you are maximizing the return on effort. If you put in the hard work, you will see the results – channel growth, audience engagement, and Shop sales await you!
Feeling inspired to grow your channel with your new Shorts knowledge, but don’t have any merch to offer your viewers? Head over and open your free Spreadshop in just a few clicks.
Capcut is the best way to make videos for socials like TikTok and Instagram. It’s easy to use and you can create professional looking clips in just minutes. With Capcut, you can edit clips together, add text and graphics, and use trending songs to make your videos stand out. Optimize your videos and grow your channel with Capcut. Learn how!
If you’re not a professional video editor, that’s okay! Capcut is a great tool that can help you create quality content. One of the most helpful features Capcut has is the Split tool. You can easily stitch things together and get rid of any unwanted pauses or noises. This is great for videos where it’s just you talking to the camera.
You can also adjust the speed of your clips to pull focus. If you speed things up, people might not catch something the first time and rewatch the video again. This is great for your engagement. And finally, you can add animations as intros or outros for your videos. It’s a fun way to break up your content.
With Capcut, you can add fun graphics and text to your videos. This will help them grab attention on TikTok or Instagram. Plus, it’ll make your thumbnails look more eye-catching.
Capcut offers a variety of design elements that you can use to spice up your videos. Headlines, quotes, and emojis are all fair game. Adding graphics and text to your videos is a great way to give them a fresh look. And it’ll make it appear like you put more effort into your videos than you actually did.Best of all, you have complete control over the size and placement of these elements. So have fun with it!
Adding trending songs to your videos is a great way to get them noticed. The algorithm tends to boost videos that have trending music or audio, so it’s worth knowing what’s popular.
Capcut has a wide range of trending songs to choose from, so you can find the perfect one for your video. You can also adjust the volume on songs in videos that have you or other people talking. This way, you can make sure your video sounds fresh and engaging.
Start building your brand with Capcut! And while you’re at it, make some merch. It’s FREE and easy when you use Spreadshop!
